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Written on December 19, 2017   By   in Clothing & Fashion

Components of Business Communication

improving production through effective communication is business communication.examples of aspects included in the business communication are;advertising,consumer behavior,customer relations,marketing,branding,event engagement,employee engagement.

Business communication involves several media for communication including print media,television,radio internet and word of mouth.

most universities and colleges offer the business communication unit in their leaning courses. This is because of its importance in the business world which is the main employment sector in the society. good communication among all members of the business organization is crucial for productivity.

the choice of communication method is crucial to the effectiveness of a business communication.web-based communication is one of the communication methods.the second method of business communication is through use of video which makes it effective in communication among people of different locations.Reports which has documentations of the undertakings of each department in the organization. This helps in the exchange of information and gives a platform for communication among the employees. Presentation are held in open forums as a way of continuous education and business communication for improved production of the company. This is effected through use audiovisual materials,like hard copies of reports ,use of Microsoft PowerPoint or adobe flash.Forum boards and face to face meetings, which are personal which should later be documented are used in business communication. use of suggestion box is an important component of improving business communication. suggestion boxes affects the upward communication of employees to the managers most specially to those who may find it hard to face the management.

business communication is made possible through several directions of communication. Top-down communication involves the communication of the management to the employees using memos, circulars, newsletters, e-mails and others. a second method involves bottom-up direction in which the employees pass information to the managers through suggestions,e-mails,reports..Horizontal communication involves the communication between employees of the same level. examples of ways used in horizontal communication is through circulars,e-mails,telephones and others. Diagonal communication involves communication between managers of different levels.

more factors to consider in business communication are as follows.use of face to face communication is preferable as it involves interaction between customer and clients hence effective sales. the opportunity to see and test the product is important because it helps convince the customer.maintaining a good eye contact is important in face to face communication.the correct use of words in e-mails is important. in the use of telephone communication it is important to be clear, reflect a good attitude and escape use of unnecessary words. Listen carefully and do not interrupt unnecessary.

A successful business must have a good business communication empowerment.

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