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Finding Similarities Between Photography and Life

Written on December 10, 2017   By   in Arts & Entertainment

How The Social Media Influences Commercial Photography

The field of commercial photography has been inspired by the images that are shared on social media. The social media has a significant effect on the kinds of photographs valued by the world’s biggest brands from cutting the need to use complex equipment and the originality of the images. The social media has led to increased creativity and uniqueness on the photos that are posted. There are millions of pictured that are uploaded on a daily basis and for one to stand out they need to be innovative in taking their pictures. This has contributed to the photographers being more creative in their work and using the latest equipment to come up with better shots. The photographers are influenced to come up with a variety of filters and choose locations that are unique and apply different styles.

In social media, authentic images are highly valued. People are mostly taking photographs that are more real. They take their authentic pictures in imperfect locations. Pictures that are taken in a posed manner and they appear impractical, they tend to provoke less emotional response. People tend to love photographs that are sincere which look like those taken using a smartphone. In social media, people are never shocked by models who show flawlessness in their difficult poses. The modern photography is about capturing a moment and getting a feeling as if you are in the picture. The first shots are more famous. This incites emotions on the viewers to create a feeling of immersion that other photos may not get. The social media has reduced the entry barrier for new photographers since the platform is sufficient for any person who wants to venture into photography.

You need to combine the use of high-quality camera with authentic images. The use of sophisticated cameras does not guarantee production of the best images ever shot. There is need to show creativeness when taking the photographs to make them appear more authentic. The competition is very high, and one should make sure that they use the latest equipment to come up with authentic images. Having the best make of cameras does not guarantee the production of best pictures but what matters is how the camera is used and the setting of the shoot.

In social media, the photographers can join together as one with a united goal and similar purpose. The photographers can form a group and educate each other about their shared passion. The photographers can check what their rivals are doing to be motivated on how to make their composition, make use of different locations and how to use filters. As a team, the photographers are in a position to educate each other on the latest trends in photography and gain traction quickly.